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发表于 2015-2-28 21:48
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Stock soars after Cold-fX wins crucial approval( Y3 T1 F5 `4 P( c8 N( b% i
8 C! H: c' g$ s" xEDMONTON - CV Technologies Inc. shares rose nearly 60 per cent Thursday after Health Canada approved the claims at the core of the company's marketing of its cold and flu drug Cold-fX.
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BY THE EDMONTON JOURNAL FEBRUARY 16, 20075 I( Y* {* T' G# g/ j- M/ l0 P. A3 ~
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m; D8 s: ~% b s; {3 pEDMONTON - CV Technologies Inc. SHARES rose nearly 60 per cent Thursday after Health Canada approved the claims at the core of the company's marketing of its cold and flu drug Cold-fX.
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: A, N! i& T/ \, |' g- F$ i7 @4 MThe agency said CV Technologies can continue to market Cold-fX as helping "to reduce the frequency, severity and duration of cold and flu symptoms by boosting the IMMUNE SYSTEM."! K' H2 S) j; p
% G6 _# O- f) n. s) F6 i0 L& XThe APPROVAL follows a review of seven clinical trials and more than 10 years of research about the product./ b6 K5 w8 T/ p4 r
4 y; P, D. Q4 l) } s* \ |It should create even more confidence among consumers and medical professionals that the product works, CEO Jacqueline Shan said Thursday.
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9 y4 A( |6 F) S( G- j+ XIt certainly instilled confidence in the market, as shares closed at $2.90 on THE TORONTO STOCK EXCHANGE, up $1.08 on a volume of 4.6 million.1 B- x2 ~/ f s$ v! q4 a
: `, I6 K7 _1 G; E"As a scientist, it's one of the highlights of my CAREER," Shan said.1 g; ^4 d* @6 _ E
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"This approval is a breakthrough in realizing our vision of being a global leader in developing products for disease prevention."
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It's Cold-fX's strongest medical recognition to date, said Shan. It means the company can advertise the HEALTH BENEFITS more effectively to consumers and health professionals, she said.
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Ginseng-based Cold-fX is already the top-selling cold and flu treatment in Canada, but Shan said there is plenty of room for more growth.
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1 l' R3 A* Z+ CThe approval will also help raise the product's PROFILE in the lucrative U.S. market, which Cold-fX entered in October. The move came with a new marketing push, using former Oilers superstar Mark Messier as its spokesman.& Q d5 [; p! X, n3 y4 o- v" @+ d( f
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http://www.canada.com/story.html ... 9-be80-f40f1426f662 |
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