What is Marketing?

sweetspot

You see a gorgeous girl at a party.
! f9 |) @( [5 w" U# _6 rYou go up to her and say, "I am very rich. Marry me!"
0 u$ a3 i3 ~2 X. S! DThat's Direct Marketing

6 c0 q( R" W! n" kYou're at a party with a bunch of friends and see a gorgeous girl.
# i4 S# R1 x# H5 g, [% K, b" E- jOne of your friends goes up to her and pointing at you says,
2 A2 B, a1 Y$ @9 ^. x  B8 g  J"He's very rich. Marry him."
% b$ L9 _0 c1 Q# HThat's Advertising.
  [& ?0 y! f" X7 B' ~. W: f
$ K0 E1 V6 [6 u- e3 ^You see a gorgeous girl at a party.
You go up to her and get her telephone number.
! Z2 h  C% V* W$ C  mThe next day you call and say, "Hi, I'm very rich. Marry me."
% t; q5 `& L/ NThat's Telemarketing.
, S: s5 }' k5 k4 o
; A: R& n& G5 ]% ~# rYou're at a party and see a gorgeous girl.
; p1 Y) I$ X/ N2 o7 v$ wYou get up and straighten your tie; you walk up to her and compliment
# ?( O6 b7 i4 p& z9 r9 m) K. Bher hair.
You open the door for her, pick up her bag after she drops it,
offer her a ride, and then say, "By the way,
, \# _) g1 P* f8 `; G' yI'm very rich "Will you
3 v4 v4 E- f$ e; i4 x3 r' ]5 Nmarry me?"
# B% T: E8 X8 w: u- LThat's Public Relations.

3 Z3 p! \8 e# x4 c# o% JYou're at a party and see a gorgeous girl.
5 s" N2 T' Y5 `" m; X+ q% yShe walks up to you and says, "You are very rich..."
That's Brand Recognition.

You see a gorgeous girl at a party.
& k+ e  f: M9 T+ c1 M3 I/ eYou go up to her and say, "I'm rich. Marry me"
She gives you a nice hard slap on your face.
. n9 w& [/ G* u8 G4 W1 TThat's Customer Feedback.

高桥

I am very rich. Marry me

高桥

That's Direct Marketing

高桥

很形象，不错

Mark

哈哈。不错：生动形象、简明扼要。