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August 28, 2007 ' F. C4 A" [) F$ g* R- D
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Buyer's marketHome sellers forced to slash prices
- ]) _2 ]/ `. d& T# j kBy FRANK LANDRY, CITY HALL BUREAU
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Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. 1 x% S7 K, [1 Z) r7 f/ e
2 q/ B5 e: P9 ]And new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price. , v, N% ~6 L9 M; ~# _6 J' G! g
. C% b/ x- c. i" X"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday.
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"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." + V3 I0 e) m1 S6 ~- W3 g0 E! }
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As a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000. - B- }) s4 a% q& {& c$ f4 C8 U
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said. o5 Y; @9 P/ M/ s$ {8 @/ w
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Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. O. T' Q9 n7 v1 `$ A' t8 y
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Condos didn't fair much better, with 79% going for less than the asking price. 3 Q* t' o$ }4 a) l6 \6 [- K9 J; q
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"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said.
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He said many sellers are knowingly asking for more than their home can fetch. % E6 N- E9 c, O( G3 E* P. l! V
! V, a' w1 N% h# W+ o"And quite frankly, the realtors are getting a bit frustrated," Hall said. , [/ r% e4 ^- p* r4 Q' @9 N
3 d5 |* d7 s+ @1 V9 d: o"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price."
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There are several theories as to why there are so many homes on the market.
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@& o1 w: ^ BCarolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property. # u+ ~% s* j) ]' U8 h
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Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. 6 d) Z2 t) c4 k2 V: i
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. - o5 G3 D+ K1 w) O
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold.
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3 ^0 Y! N) n7 v& ^+ f- b4 O% |"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number." 4 I$ d4 E: W f: s2 N% z) d [
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Hall said many sellers with homes on the market in Edmonton today won't sell.
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5 E- V7 K6 E8 a. Q" a: r"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period." ) B- a& T" V8 w" u! o5 f
1 D$ [7 T; P: A* y6 `- l/ bThe Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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