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August 28, 2007
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Buyer's marketHome sellers forced to slash prices
2 m C% K# [) k8 U2 J& ]7 UBy FRANK LANDRY, CITY HALL BUREAU/ r/ T3 t! i) P/ j5 P: D1 e, x
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Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. / g( e) Z, ^, m" ^+ X, R5 V
! Q1 R; E7 r3 @/ |: LAnd new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price.
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" s; K9 n/ ?6 t T3 ]' y+ t. ?"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday. + V$ Z( ?1 j' _5 I+ U4 v: L! e% ]
) Q/ I! @" P' o* U+ X"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced."
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As a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000.
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said. . I; c2 [) b& n2 l1 C9 X7 N: b
2 Z/ E8 `# b& D) F3 Q: n: I* {* lJon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. 4 ?) x) W8 j# W4 ^+ V3 s) P9 G
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Condos didn't fair much better, with 79% going for less than the asking price.
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2 p9 X$ G; j4 n1 \& \0 Z"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said. . _; D; n# q# E. {
! G% f, V1 F. s( I V7 _He said many sellers are knowingly asking for more than their home can fetch. ; v0 [3 v* a* k) m0 P w, H6 T
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"And quite frankly, the realtors are getting a bit frustrated," Hall said. . ~1 @+ f4 W0 _, L- J$ _
" K [- ?' w L# Z- t, W/ J& ~" f: l; T"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price."
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2 @( A5 S8 V+ P7 |/ \There are several theories as to why there are so many homes on the market. ( ^8 z; {1 }6 y) f- q& z/ M
. b3 }+ L6 I. o1 N& w1 r6 ICarolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property. 5 j3 m6 k+ ?2 ]6 |- Q1 K
- B- {7 i- X2 x8 I4 f4 qOther people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. ( n" p: x) x% j) ~( [+ b3 V4 l
5 C+ m0 O+ Z: i6 j# z! F4 mPratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. & x) R* R" B- s3 c
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold.
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; d2 k/ u* H/ ^" `2 }7 J7 D"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number."
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Hall said many sellers with homes on the market in Edmonton today won't sell.
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"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period." 4 [& c! F$ \5 l: F% ]
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The Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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