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August 28, 2007
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Buyer's marketHome sellers forced to slash prices
& r+ f; s# t1 \$ g5 z( [By FRANK LANDRY, CITY HALL BUREAU
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Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. 8 q; y5 F8 H' f% E* }
0 r2 j% p3 @% [0 C) x% i; ]8 XAnd new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price. # J( \/ {6 \7 ]- |0 Z4 B4 ?& z
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"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday. 3 N* L1 z" k( C9 _# t0 B3 [
) I6 i- @8 ^* l- N"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." 5 [% O* o7 X4 ^' e0 M! d( Y. ^
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As a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000.
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said.
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Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking.
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Condos didn't fair much better, with 79% going for less than the asking price.
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"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said. 4 B+ e7 J" Y: D) E5 |
( f6 G* m/ N8 V" J! @5 E# \He said many sellers are knowingly asking for more than their home can fetch. 5 s) ~6 R" b- }) I% s
7 H* R- o1 D# D0 `9 j"And quite frankly, the realtors are getting a bit frustrated," Hall said.
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"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price." * i, z0 p( u' \* @9 I
! J3 e3 L$ m' B9 j3 LThere are several theories as to why there are so many homes on the market. # ~, `% M2 d. \* v
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Carolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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" w$ ]) |1 b8 S# ]6 U \, K+ b( oOther people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said.
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. - \: w. [; }2 t8 {9 ?: K
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold. # h& d1 b/ I4 B6 q+ ?
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"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number." * ?" T: v% \4 }1 U/ a% t- Y: X
( E0 y( H# N5 A+ B) _3 cHall said many sellers with homes on the market in Edmonton today won't sell.
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"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period."
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, _) J" C2 S4 S1 U' D8 i. hThe Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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