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本帖最后由 郭森房贷 于 2009-6-25 08:32 编辑
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CMHC recently surveyed 2,507 new mortgage consumers. Here's what they found:; h; Q' q. w* m& C4 N
* V* R. R$ Z8 r/ g+ @6 M3 H! u2 v•70%: Feel now is a good time to buy a home in Canada
3 D% B- g0 g+ v& D•1/3: Expect to move in the next five years
& k2 j# {6 D$ W8 {+ |4 }. H•73%: Used their own resources (savings, equity, or RRSP) for their down payment. # _3 ^; l; j# y2 R* \' L& G; G
•1/3: Have previously requested their credit score from a credit bureau. (Wow. 2/3 have not?) 7 P! m3 V/ v- J4 q" R/ n
•87%: Believe that 40% is the maximum ratio of monthly gross income that one should spend on debts and housing (It's interesting that so many people know this. This 40% figure is, of course, a general lender guideline for maximum TDS.) % s! A6 I% ^, P5 ^7 h$ K
What matters to homeowners:
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% A" f7 r5 g8 V" M•"Getting the best rate": This was the number one thing that made customers satisfied with their lender or broker.
+ n1 x+ P5 k+ B' p, U% q•"Service": The top reason driving customer satisfaction with brokers. 5 U4 |( m6 R5 d) A
•"A good relationship": The top reason behind customer satisfaction with lenders. + I4 \2 t' e& f2 J2 G7 K$ k
Other interesting market share stats:
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•90%: The number of people up for renewal who stayed with their existing lender. That compares to 83% in 2007. (This is absolutely stunning. Either lender retention departments are getting much better or people are getting more complacent. In this competitive market, you've got to shop around-or, better yet, get a professional to do it for you.) , @$ }, L9 D: [$ y) F e
•25%: The number of mortgages originated by mortgage brokers. CMHC said it was 27% in 2007 (See CMHC's 2007 Mortgage Survey). (The banks seem to be making a comeback for the time being. They're most definitely getting more competitive. In addition, we're seeing a lot of smaller lenders harness the power of the net to drive new business.) # R; j. r& i7 K4 ?3 }# B1 M) ~) o
•44%: The number of first-time buyers who got their mortgage through a broker. (This is up sharply from 35% in 2007.)
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5 B/ y3 ~' a. {5 \) K8 ^http://www.happymortgages.com/newsarticle.asp?id=210- y- R* W9 k. `* p) t# Z
Source: The chart and all data are courtesy of CMHC. |
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