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August 28, 2007
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Buyer's marketHome sellers forced to slash prices 6 L, O: I* X7 m- c2 t6 t6 ` z
By FRANK LANDRY, CITY HALL BUREAU
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Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. 7 t0 @ y+ c% W- ~* p
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And new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price.
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& l1 _2 J9 j6 u, ]. c3 U) V"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday. ; a) Q3 A/ K0 N1 o7 j
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"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced."
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As a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000.
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said.
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- g) t! P5 |; }! rJon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking.
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2 B+ [( O, X; `: K" o5 H% UCondos didn't fair much better, with 79% going for less than the asking price. ; {& `; q6 R# j P8 `4 g
9 q: U1 x, @5 i$ |$ ?5 u$ d"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said. - N r6 ~& }7 _3 A: i
4 L# \) f- J; Z0 u( h3 b7 pHe said many sellers are knowingly asking for more than their home can fetch.
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"And quite frankly, the realtors are getting a bit frustrated," Hall said.
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"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price." & {/ r9 y- J# v( g
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There are several theories as to why there are so many homes on the market. ' {3 z" Z' _4 \! ^, ~1 y; \
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Carolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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% @ W( s8 {# f8 KOther people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. 5 F2 L) `+ }0 n) ~9 Z2 u
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. 1 r- L; d9 {8 O* e; x- W
; N% Y6 Z6 v% [. n( B3 T) C4 NKeith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold. 7 [- }5 l+ t& r
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"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number."
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. L( j5 t; b5 i1 iHall said many sellers with homes on the market in Edmonton today won't sell. _' e( ?3 N9 h& Q
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"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period." 4 d; o6 y5 y9 T; u7 e0 g( [
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The Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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