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Ron Chalmers, The Edmonton Journal. C. G! d0 I% R: E( H3 G
Published: Tuesday, April 03, 20072 V$ N; h1 c; A& c" v! y
9 {2 B) p. D. [# g' B' dEDMONTON - Most Albertans think this is a bad time to buy a house -- but a good time to buy major household items.. A& }) q3 h) U9 u4 [1 a
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Leger Marketing surveyed 900 Alberta consumers for PricewaterhouseCoopers, in February, asking about the economy.# w* \0 g9 g6 S6 k w
7 k7 o1 R: p4 O3 q- Q( I. J4 [Responses were compiled on a 200-point scale, with scores above 100 indicating optimism that conditions are good or will improve, and lower scores revealing pessimism that conditions are bad or will worsen.3 J0 P# t# Q# W' C- o+ I
3 V0 t$ {! ~" p+ O0 ~Is this a good time to buy a house in Alberta?
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$ n+ G) B' _! q5 f6 Y5 MNo, not according to the sample's composite score of 71, showing significant doubt.' ]) n. P! ~5 j* E" k! Z1 J$ ]
; q) T% P% o8 M) c$ }. YLeger's report noted "the relatively pessimistic sentiment regarding interest rates, combined with the fact that the housing market in Alberta has boomed over the last two years."6 b+ J. y! r7 V0 D3 l0 b5 P
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When asked specifically about interest rates, the sample scored 66, with a widely-shared belief that rates will rise.
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3 L a4 L7 l3 d( g: }A question about household incomes drew a score of 141, as most people expected incomes to rise.
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6 Q9 @6 e- i5 P9 L9 x4 T5 @1 nThe sample scored 161 -- overwhelmingly affirmative -- when asked whether this is a good time to buy major household items "reflecting the fact that many Albertans are experiencing unprecedented levels of disposable income," the report said.0 M+ _+ P2 U4 r ~. f/ a y
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The prospect for future unemployment was highly optimistic at 127 -- although it's hard to imagine how unemployment could fall any lower.
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A related online survey of 420 Alberta business leaders similarly found optimism about fiscal conditions, current and future business conditions, and future unemployment -- all pushed by "the hot Alberta economy," the Leger report said.8 Z! L. Q% K; R
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Among those several measures, it found that fiscal expectations were the least positive, "which may be attributed in part to the fact that Alberta has a new premier in place, creating uncertainty in relation to fiscal conditions if compared to the previous Klein administration."0 r# }: C! W" [; M# k
5 n0 R- M( N: s3 tThe business sample, like the consumer sample, expected interest rates to rise.1 f/ |' [5 v) p' ?8 d# l
* i) M( [- G# m$ N9 zBarry James, PricewaterhouseCoopers' managing partner in Edmonton, urged borrowers to consider the risk of higher rates.
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8 C4 x1 q: b- y2 ?; v3 P7 u" A7 d"If you're going to make a large spend, ask yourself what one or two or three more points would cost," he suggested. |
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