Gary Amrstrong, Philip Kotler, Cunningham, Peggy Cunningham, Lilly Anne Buchwitz, 7 k$ C9 L; n% ?; G! P$ E
& w; b# J: j% b4 z. a! Q' Q, `
/ c/ L [! O; _, mMarketing: An Introduction: third canadian Edition,, Pearson Education Canada, + h: M1 |- j, K9 n' _" O' |* X9 ^' P7 g 4 {) {& O# z- k- X. a1 CFor UofA course: MARK 301 and more. $ `: U* W O7 }) n0 m - e, k; H; `4 \5 Y' ^6 W+ D
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